
To get started, participants must attend a PLAY Orientation Training, provided by Mission SF’s peer financial educators Youth Trainers for Economic Power. PLAY savers participate in interactive training activities on money management fundamentals and receive support to set their savings goal. PLAY savers are broken into two age groups: Big Dreamers (ages 5-10) and Money Makers (ages 11-17). To be eligible to win the PLAY Big Loteria Prize, PLAY savers must: (1) Make all of their monthly deposits into their Youth Credit Union Program savings account (held by Mission SF Federal Credit Union, a federally-insured and chartered credit union); (2) Attend one Saturday training activity called Talkin Bout Money; and (3) Participate in PLAYAH’s Day and play La Loteria to win.
Mission SF Community Financial Center launched the innovative PLAY program, the only one of its kind in the nation, to establish long-term healthy financial habits among children and youth—and in turn their parents—to create a generation of empowered and informed consumers, one saver at a time. PLAY was designed using the prize-linked savings model developed by Harvard’s Peter Tufano, founder of the D2D Fund. With guidance from Professor Tufano, Mission SF supported a team of youth and adults to adapt the model for young savers and to incorporate youth development and leadership principles. Mission SF’s PLAY model places youth in key leadership roles: as its designers, as the tellers that manage PLAY accounts, and as the PLAY trainers.
Click here to read an article about PLAY in the Mission Local Blog and Newspaper.